While Reid showed off-schedule at the trade-only fashion week in April, she is looking forward to the public frock-fest. "I like the idea of it being a fashion-driven event for the consumers and the public being able to be part of what's coming out and celebrating fashion," the ex-model says.
Her label, which she describes as like "her visual diary, pressing the pause button on images", is available at Sydney stores such as The Corner Shop in Paddington and Tuchuzy in Bondi Beach.
Festival make-up sponsor M·A·C Cosmetics will daub the faces of ticketholders for free at the fest. Get the latest runway looks, from berry-stained lips to '70s- inspired eyes, at the M·A·C Lounge in Martin Place. Appointments are from 10am to 7pm daily during the festival. Bookings: www.rsff.com.au
 
Story: Carla Caruso
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